Very Cool Facebook Marketing
Saw this first on Techcrunch.
In order to promote a new Bob Dylan album, you can add a movie to your Facebook profile with a modified video of Bob Dylan's Subterranean Homesick Blues. Techcrunch has the original video on their page.
The Facebook app is here.
If you want to send a stand-alone video to a friend via email, you can do it from DylanMessaging.com, which also promotes the new album.
If you're on Facebook, you can see my current video on my profile here.
This is one of the best web marketing campaigns I have seen because you can customize the message, the result looks professional, it leverages known content, and it is very viral. Plus, I love Bob Dylan music.
May all your messages be Dylan messages today!
I sent the video below to some friends who don't read my blog...